World Liberty was co-founded by Donald Trump and his sons, among other business partners, in the weeks before the 2024 election. DT Marks DEFI LLC, an entity affiliated with the president and members of his family, owns about 38% of World Liberty’s holding company, according to a disclosure on the website. The family also holds WLFI tokens, with economic interests tied to sales of the token and reserves backing the USD1 stablecoin, according to company disclosures.